Anecdotes & Stories
Real-world facts, stories, and color for authentic content creation
Facts, stories, and color for authentic content creation. These provide real-world details that make content feel genuine — not generic.
Sales & Competition Stories
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Top Sunmi V3 seller on Shopee Malaysia — overtook competitor Maju Gajet despite them having a special Grab relationship. Won through better branding, physical location, and Sunmi Home partnership.
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Grab V3 project: Supplying chains including Starbucks (140+ units), Sushi King (100+), Ayam Gepuk Pak Gembus (100+), San Francisco Coffee, and many others. Secret Recipe hasn't bought yet — potential future win.
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Insane ads ROI: Only RM4-6K/month on Shopee ads generates RM500-600K+ in monthly sales. No outbound sales team needed.
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FeedMe organic growth: ~20+ new POS signups per month at peak — all driven by the shoptech product flywheel. Zero outbound effort.
Team & AI Culture Stories
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Feb 2026 AI briefing: Right before CNY holiday, Adrian briefed the POS team on AI tools. Within 2 weeks, they shipped 6 production tools independently.
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Non-engineers building production software:
- Jong Lin: CS degree but struggled with programming — joined Mipos as tech support. With AI, he "got superpowers" and built production Cloudflare-hosted tools.
- Kelvin: Cybersecurity degree, couldn't build real projects before AI. Now builds CRM dashboards and internal tools.
- Takeaway: AI + motivated team = engineering output without traditional engineering skill.
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Student surpassing the master: The POS team's CRM (dashpos.mipos.me) may be better than Adrian's own lead management tool. Adrian acknowledged this and is considering deprecating his version. Shows the culture of empowerment.
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Team autonomy by design: Adrian deliberately doesn't manage the team's software development. Separate Cloudflare account, GitHub org, domain (mipos.me). Consolidation planned only after tools mature.
Business Model Insights
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Bonus base design: The RM360K/mo baseline is deliberately designed to cover everyone's basic salary including founders. RM100K above = Adrian's expectation. Beyond that = bonus pool.
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Singapore-to-China analogy: Mipos's Sunmi partnership is like Singapore leveraging China's economy — tap on Sunmi's brand and global presence to build local brand dominance.
Product & Vision Stories
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LED Simulator completion: Adrian overcame "completion trauma" — shipped the LED Simulator v1 at ha1.mipos.io, proving he could take a 3D product visualizer from idea to live.
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Mipos Virtual Experience (mega vision): Online version of the physical Experience Store — virtual product tours, 3D models, interactive viewers that double as SEO landing pages. LED Simulator is the first building block.
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mipos.ai domain: Parked. May become an AI manifesto showcasing Mipos's AI capability (attracting talent/partners).
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shoptech.my domain: Long-term dual brand future — "Mipos and ShopTech by Mipos" (~2027).
Quotable Insights (Adrian)
- "AI + motivated team = engineering output without traditional engineering skill"
- "The bottleneck was never intelligence — it was the gap between intent and code"
- "Good in tech and marketing" — Mipos's core strengths
- "We don't compete on ads. Our products attract our customers."
Key Dates
| Date | Event |
|---|---|
| ~2021 | Mipos founded |
| Feb 17, 2026 | AI briefing to POS team |
| Apr 2026 | Nash leaving (CS team transition) |
| Jun 2026 | Grab V3 deferred deadline |
| Jul-Aug 2026 | Planned: team tools consolidation |